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Top Tips for Effective Trademark Searches
Posted On 08-07-2024

 

Picking a special and catchy name for your brand is super important for your business to do. A good name helps set your products or services apart from others and builds a strong brand identity in people’s minds. But, before pouring money into branding & marketing, it’s important to do a thorough trademark search. This step confirms that no one else in India has already trademarked the name you picked. This way, you can dodge legal troubles later on.

 

Understanding Trademarks and Why They Matter

A trademark can be a symbol, word, or words that are legally registered or established by usage to represent a company or product. It’s a precious asset giving its owner exclusive rights to use it in business. This exclusiveness is key for shielding the brand identity and stopping others from using a similar mark, which might confuse buyers.

Trademark infringement can cause pricey legal fights, harm to reputation, and rebranding costs. So, doing a trademark search isn’t just a formality but a key move to secure your brand’s future.

How to Carry Out a Trademark Search in India

Doing a trademark search in India involves several steps. You can easily follow these steps on the official website of the trademark registration authority. Here’s how:

Step 1: Log in to the Official Website

Go to the official trademark registration website in India: [IP India Online](https://ipindiaonline.gov.in). This portal handles all searches & filings related to trademarks.

Step 2: Use the Trademark Search Tool

On the homepage, click on the “Trademarks” tab and select “Public Search.” This will bring you to the trademark search tool.

Step 3: Pick Your Search Criteria

There are three main ways to search:

– Wordmark: Look for trademarks based on the name or word. Enter the wordmark, class, and goods/services description.

– Vienna Code: For trademarks with figurative details. Enter the Vienna code and class.

– Phonetic: Find trademarks that sound alike. Enter the phonetic rep, class, & goods/services description.

Step 4: Enter Your Search Info

Based on your chosen criteria, put in the relevant details in the keyword fields. Be as specific as you can to narrow down search results.

Step 5: Conduct the Search

After filling everything out, hit “Search.” The results panel will show trademarks that are registered, objected, or abandoned. This helps you figure out if your trademark is likely to be viable.

Making Sense of Search Results

The results provide a list of trademarks matching your criteria with details like application number, class, status & owner name.

– Registered: If registered, it’s already used and protected by law.

– Objected: Means there were objections during registration. You might still be able to use it but check further.

– Abandoned: Means it was dropped or not followed up on. These might be available but do careful checking first.

Talking To A Trademark Expert Like ClearBiz

While IP India Online’s tool is great, doing a full-scale search often needs more know-how. Trademark laws are tricky & unseen issues might arise making it tough to go solo. Consulting experts like ClearBiz can make all the difference here.

Conclusion

A detailed trademark search is vital for building a strong brand. It avoids legal woes and ensures your chosen name is unique & memorable. By following these steps and consulting with pros like ClearBiz, you can secure your brand identity firmly setting up your business for success.

Don’t take risks with your brand identity! Reach out to ClearBiz today for expert advice ensuring your trademark search hits all marks effectively. With our help, you can pick a distinct and protected brand name confidently for your business paving the way for future success.